I've blogged this before many times. Browsing Ebay reader Tony K reminded me just how fabulous it looks recently and as I'm such a huge fan of the Project SWORD Apollo Saturn rocket here goes again.
This footage from British Pathe depicts Christmas in London and around the World in 1964.
You should see if you watch closely what I assume is the US Sears version of the Apollo Saturn based on Tomy's Japanese original. There's no box, just the rocket as shown below but in black and white.
I know a few readers are lucky enough to own the Sears rocket. It was part of the Sears Turnpike range and actually emitted smoke.
There was also a mirror on the baseplate. Was that to reflect the smoke and give it even more dramatic umph?
By the way, If you are able to send me a clip of your toy rocket giving off smoke that would be so fab for me and blog readers to see!