Friday 20 October 2023

Match Made in Heaven

  Whilst many cigarette manufacturers included a collectible card in the pack, Bryant & May went a step further and included a small paper token in boxes of ‘Redhead’ brand safety matches. These were mostly available in Australia, with most collectible match boxes appearing in Europe. Very rare in the U.K, this full set was supplied by a gentleman in Australia.

Each paper is a couple of inches high and printed on quite rough stock, quite cheaply produced, but durable enough to be kept as a collectible if required. Redheads produced many different sets over time, with subjects ranging from history and mythology, to architecture and nature. The name .redhead, presumably being slang for the pinkish red striker on the match itself.

Each little token shows an image from Space history, beginning somewhat oddly, with Sputnik 3, and moving quite out of historical sequence, through important events in the space race. For example, Yuri Gagarin is immediately followed by a design for a future moon base and a 21st century space station and later the moon landing is followed by the first American astronaut and a German Me 163 rocket powered fighter and Robert Hitchens Goddard appear later still.


However, continuity issues aside, the artwork for each token is beautifully rendered in a simple line and wash style, reminiscent of a block print. The images are clearly identifiable as the vehicles and personages they depict, but have a wonderfully abstract and painterly feel to them, which makes each one a great little miniature design.


8 comments:

  1. Paul Adams from New Zealand10/20/2023 11:30 am

    That is a great set. I do not recall anything like that in New Zealand. The aircraft in the fifth row is actually a Messerschmitt Me 163 Komet rocket fighter. The Me 262 was a twin-engined jet.

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    1. a good spot Paul - ill amend it now! serves me right for rushing!

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  2. They do look lovely. Like stamps but on matchboxes. What a great find Bill.

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  3. I love the naive style too, a lot like woodblock prints. Its nice to see the space station design on the second row which found its way into the Kelloggs Space Age series of premiums

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  4. Excellent little illustrations!

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  5. Lovely set! From the typography I'd hazard a guess that they are early 70's. I've never seen Redheads boxes in anything other than a version of their classic red haired lady motif. To the chagrin of Aussie nationalists, they aren't even made in Australia any more - they are now made in Sweden!

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  6. I remember collecting these when I was a little bloke. Used to cut the pictures off the matchboxes and sticky-tape them to my school bag. Cheers, Tony P

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  7. A great find

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