Friday, 21 November 2025

Unboxing: The Online Craze

With MoonBase Junior the Grandson here it means Minecraft or animal videos on YouTube Tube. No normal kids TV as I would know it!

The current animals hit is a 'show' on You Tube called The Fish guys. Basically it's two young American men who have a warehouse full of fish tanks, which they fill with exotic fish they buy from all over the place, all done with a level of excitement I can only dream of! 

The whole process, especially the unboxing, is professionally filmed, interspersed with sponsorship from Morgan and Morgan and offers of mystery boxes for sale to the thousands of followers. There's lots of info about the fish and no swearing. It's clearly a career.

The unboxing is a phenomenon I've noticed on You Tube. It's a thing in itself. To film stuff being unboxed. Fish, cosmetics, anything. Toys too. 

Is this unboxing craze something you've come across? 

13 comments:

  1. The phrase 'online craze' is enough to ensure that I will go nowhere near it. I'm perfecting the grumpy old person bit!

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    1. Avoiding stupid fads like this doesn’t make you a “grumpy old person,” it makes you a person of taste and character - a rare thing these days.

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    2. Ha ha, I'm afraid once you've begun watching an unboxing it is hard to turn away. I know, I've tried!

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  2. Unboxing high-priced collector toys by adult men is one of those online crazes that shows how dumb we have gotten. Watching some rich jerk show off their new toy. Wow. SFZ

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    1. Yes, but some of those toys are wonderful SF!

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  3. Paul Adams from New Zealand11/21/2025 6:13 pm

    There are a lot of unboxing videos for plastic kits on You Tube. Depending on how well (or poorly) it is done, you get a look at some rare vintage kits, seeing the parts in close-up, the decals, instruction sheet, and other items of interest. Celebrating Vintage Model Kits is a good channel, which covers plastic, wood, transition period wood and plastic hybrid kits, along with old kit catalogues, and even a Pactra paint set. I have sent in a few bits and pieces, and sometimes get a mention, so I might not be totally unbiased here.
    Unboxing videos do give you a chance to have a look at sometime you may never see in person, or help you decide if you want to spend your money getting an example for your own collection.

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    1. Very astute Paul. I have to admit that in the early years of MC I made a few unboxing videos! All space toys. The phenomenon has been around a while.

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  4. I have a set of 3 gashapon balls I bought on my recent trip to Japan.
    When assembled, they form a Mazinger Z giant robot bust. I'm waiting for the oppertunity to film it time-lapse as i put it together...

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  5. I've always been surprised that anybody would be interesed in an unboxing, but Paul's explanation of how they can be interesting to those who may not be able to experience them in person, has made me think again.
    They may not be for me, but for those interested in such detail, I can see how they could be fascinating.
    Well done Paul.
    Definitely a lesson learned for me.

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    1. Here's one I made earlier Mish, the only unboxing video I ever did: https://youtu.be/tOVokt-mOs4?si=0o5lVuBqkDf_9-Sc ,

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    2. That's nice! And I finally get a face to match to the name!
      Thanks, Woodsy!

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    3. Ha ha, don't look to closely Looey, it's not a pretty sight!

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